If students are finalists or recent graduates (any subject) wanting to boost their employability, this degree course will provide them with the knowledge and skills needed for the digital era.

Being one of a few specialist digital marketing Masters degree courses in the UK they will gain a 360-degree perspective of digital marketing from digital branding and advertising to the consumer journey and metrics.

On graduating they will be able to create and analyze digital strategies and make well-informed tactical and strategic decisions, having studied in the context of Royal Holloway Marketing’s distinctive critical ideology. They will be confident in using acquired skills to communicate strategies to stakeholders at all levels.

They will enjoy studying in our historic University of London buildings in central London and work with our experienced academic staff to realize their full potential.